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Books
1. Becoming a Category of One: How Extraordinary Companies
Transcend
Commodity and Defy Comparison by Joe
Calloway
2. Bringing Out the Best in People by Aubry Daniels
3. Built to Last: Successful Habits of Visionary Companies
by Jim Collins,
Jerry I. Porras
4. Business Sense: Exercising Management's Five Freedoms by
Dan Thomas
5. Competitive Strategy: Techniques for Analyzing Industries and
Competitors by Michael Porter
6. Customer-Centered Growth: Five Proven Strategies for Building
Competitive Advantage by Richard
Whiteley and Diane Hessan
7. Every Business is a Growth Business: How Your Company Can
Prosper
Year After Year by Ram Charan and Noel
Tichy
8. Execution: The Discipline of Getting Things Done by Larry
Bossidy and
Ram Charan
9. Good to Great: Why Some Companies Make the Leap... and Others
Don't
by Jim Collins
10. It's the Big That Eat the Small...It's the Fast That Eat
the Slow: How to
Use Speed as a Competitive Tool in Business
by Jason Jennings &
Laurence Haughton
11. Maximum Success : Changing the 12 Behavior Patterns That
Keep You
From Getting Ahead by James Waldroop,
Ph.D. & Timothy Butler, Ph.D.
12. The Balanced Scorecard: Translating Strategy into Action
by Robert
Kaplan and David Norton
13. The Business Coach: A Game Plan for the New Work
Environment
by James Doyle
14. The End of Advertising as We Know It by Sergio Zyman
15. The Fifth Discipline by Peter Senge
16. The Great Game of Business by Jack Stark
17. The Strategy-Focused Organization: How Balanced Scorecard
Companies Thrive in the New Business
Environment by Robert S. Kaplan
and David P. Norton
18. Turned On by Dow and Cook
19. What Customers Value Most by Stanley Brown
20. Your Marketing Sucks by Mark Stevens
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© 2005 American
Institute of Management, Inc.
Website updated
11/28/07
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